At present, there are more than 300,000 Arabs residing in London, with more than half a million spread across Great Britain. These numbers increase during the summer months by up to a million and a half visitors from the Middle East, mainly from the Gulf.
As such, every summer the British press indulges itself in repetitive articles about the fabulous wealth of Arabs visiting London, with a focus on their luxury supercars that range in value of up to £2m.
But Arabs visiting London are here for a variety of reasons, ranging from heath treatment purposes to shopping, sightseeing, investments and education. Whilst some EU and US cities are laying out the red carpets for this niche market, London must also recognise the value of these potential consumers and should capitalise on the opportunity as they may boost the city’s economy.