Consumers Archives - Mediareach

6 Brands that used their Marketing Ads for Consumer Good during COVID-19

Marketing during global pandemics could be risky, and requires the development of engaging but empathetic content to connect with the correct tone. Here we put together a list of brands that found creative ways to communicate with their audiences, whilst keeping the pandemic in mind: ...

8th June 2020

mraadmin

Articles, Blog, Consumers, Diversity marketing, Ethnic Marketing, General, Inspiration, Lifestyle, News, Social Media, Uncategorised

The Trends of Influencer Marketing in 2020

In today’s fast-paced digital world, consumers are more savvy, demanding, and discerning than ever. To make a purchase decision, people like to search for information from those they trust or see as experts. That’s what makes influencer marketing so valuable....

2nd June 2020

mraadmin

Articles, Blog, Consumers, Diversity marketing, Ethnic Marketing, General, Inspiration, Lifestyle, News, Social Media, Uncategorised

5 Top Social Media Marketing Trends of 2020

The landscape of social media marketing is constantly changing. New apps and platforms are appearing all the time, and popularity can rise and fall almost instantaneously....

1st June 2020

mraadmin

Articles, Blog, Consumers, Diversity marketing, Ethnic Marketing, General, Inspiration, Lifestyle, News, Social Media, Uncategorised

TikTok: The Rise of a New Social Media Marketing Network

With over 800 million monthly active users around the globe, and an average daily view time of 52 minutes, TikTok is officially the trendiest new platform on the social media scene. The video-sharing social app allows users to record short clips of 15 seconds maximum, and...

29th May 2020

mraadmin

Articles, Blog, Consumers, Diversity marketing, Ethnic Marketing, General, Inspiration, Lifestyle, News, Social Media, Uncategorised

Broadening Brand Reach: The Importance of Multiculturalism in Marketing

Multiculturalism has become the foundation of the modern United Kingdom. Businesses and marketing models are constantly adapting to this changing market, with the increased diversity of cultures creating an increased required diversity of marketing consumption. An Identity In a world saturated with marketing and advertising, it can...

28th May 2020

mraadmin

Advertising Campaign, Agency, Articles, Blog, Consumers, Diversity marketing, Ethnic Marketing, General, Multicultural Marketing, News, Traditional

[INFOGRAPHIC] The Growing Value of London’s Non-White British Audiences for Audience Planning

In this infographic, we highlight the importance of multi-dimensional messaging and media planning to ensure that the highest levels of relevance and ROI are being achieved by brands and their agencies. Multicultural Marketing is not just a buzz term; the infographic shows that London exists as...

28th May 2020

mraadmin

Advertising Campaign, Agency, Articles, Blog, Consumers, Diversity marketing, Ethnic Marketing, General, Insights, Multicultural Marketing, News, Reports, Statistics, Traditional

Marketing Guide on How to Engage with Muslim Consumers

Reaching Muslim consumers and making inroads to this audience takes a deep insights and understanding of their values. Muslim communities are significant proportion of ethnic population and are one of the most influential, loyal consumer groups. This makes them a desirable target market for mainstream...

20th July 2018

mraadmin

Articles, Blog, Consumers

UK’s Luxury Market On Rise Thanks to Arab, Russian and Chinese Shoppers

The luxury market is growing year on year. The number of luxury consumers is at an all time high of 380 million, which, according to Boston Consulting Group will reach 440 million by 2020. With this in mind it comes as no surprise that the...

26th November 2014

mraadmin

Blog, Consumers, Diversity marketing, Ethnic Marketing, General, Multicultural Marketing, News

Reaching diverse customers in the festive season

Marketers are constantly looking for new ways to target customers and attract new consumer base and more so in a competitive economy. Brands have been using events, shopping, holidays to position themselves in front of their target consumers and be part of the conversation. The autumn season...

2nd August 2011

mraadmin

Blog, Clients News, Consumers

Consumers

Broadening Brand Reach: The Importance of Multiculturalism in Marketing

[INFOGRAPHIC] The Growing Value of London’s Non-White British Audiences for Audience Planning

Marketing Guide on How to Engage with Muslim Consumers

UK’s Luxury Market On Rise Thanks to Arab, Russian and Chinese Shoppers

Reaching diverse customers in the festive season

Agency

Services

Drop us a line

Our Social Media

Get in touch

Consumers

Agency

Services

Drop us a line

Our Social Media