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+44 (0) 207 751 3333

mra@mediareach.co.uk

Mediareach Marketing Agency
Suite 11, 2 Station Court
Imperial Wharf
London
SW6 2PY
United Kingdom

NHS Digital

NHS Digital

Brief:

Our digital team was tasked with reaching audiences from diverse cultural background across the UK to make them aware of the diabetes prevention programme and actively encourage an uplift in survey completions offered by the NHS.

Strategy:

Through our highly targeted segmentation modelling, layered with in-house catchment area geo-targeting and other data points, we were able to pin-point the exact target audiences and deliver a substantial amount of traffic to the DP survey.

Brief:

Carrying on from the great work in Phase 1, Mediareach was then briefed on a following activation to continue the great work and see if the ROI could be pushed further and drive even more traffic per £ spent.

Strategy & Results:

Through creative A/B testing, landing page, targeting and audience optimisations, we were able to push the boundaries even further and deliver even better results than Phase 1.

OTHER CASE STUDIES