Saxoprint is one of Europe’s largest online printing houses. It was first established in 1999 as a small, local printing house in Germany.
Mediareach was tasked with creating an integrated campaign to raise brand awareness of Saxoprint in the UK market and to establish the brand in the Marketing and Creative sectors.
We created an integrated campaign focused mainly on Media, PR and sponsorships within the target industries. The media plan included inserts in the industries most established/relevant magazines.
A 20% increase of sales within 6 months.
1,146,192 inbound and full page features in industry leading publications.
A total of 7,155,000 reach via event, award and festival sponsorship articles, including: an annual Official Print Partnership with the Design Museum; an Official Print Partnership with 100% Design; an Official V&A Map Sponsorship with London Design Festival; and further reach via Marketing Week and Drum Design Awards.