Blog
Chinese New Year Offers Huge Opportunities For Brands in UK
Chinese New Year, also known as Lunar New Year, or the spring festival, is the longest and most important traditional celebration in the Chinese calendar. Having the largest New Year celebrations outside China, London will mark the arrival of the year of the Horse with the...
Population estimates for England & Wales by Ethnicity – 2011 Census
Please click on below image or link and mouse-over the graph to see the values for age bands. Click and drag select multiple age bands. Population estimates for England & Wales by Ethnicity - 2011 Census ...
Exclusive interview with Elite Business Magazine
Saad Saraf, Mediareach CEO has given an exclusive interview to Elite Business Magazine analyzing UK's current marketing industry and the audience. Saad Saraf exclusive interview with elite business magazine from MediareachUK...
Mediareach Has Created The First TV Advert for Tropical Sun Foods
Mediareach has produced two TV adverts for Tropical Sun Foods - the brands’ very first TV campaign and a big step in its consumer awareness drive. “Lifts Any Mood” TV advert are part of the brand’s ‘Tropicalise Your Food’ campaign and will be launched from the...
Take-Away Innovation Expo 2013
Saad Saraf, CEO of Mediareach Advertising will be speaking at Take-Away Innovation Expo on 28th November 2013 Olympia West http://www.takeawayexpo.co.uk ...
Mediareach Has Won Campaign of the Year Award
We have got the "Campaign of the Year Award" at Asian Media Awards 2013. We were recognized for the campaign for Elephant Atta brand, client Westmill Food. Westmill Foods is one of Europe’s largest specialist food companies, serving the chefs and owners of Chinese, Caribbean...
Multicultural Britain 2012
Download Multicultural Britain 2012 PDF File here Multicultural Britain 2012 - Mediareach Marketing Agency from MediareachUK...
Mediareach Advertising has been shortlisted under the Media Agency of the Year
Mediareach Advertising has been shortlisted under the Media Agency of the Year category for the Asian Media Awards 2013. The full shortlist was announced at London's Living Room at the top of City Hall on the evening of 30x September. The awards show will be held...
Mediareach Advertising Has Got the ‘OO’ Factor, Winning the Planning and Buying for Typhoo’s TV brief
Mediareach’ s strategic initiative together with Channel 5 has helped them deliver a winning strategy in a competitive pitch with Typhoo. By taking advantage of recent broadcast ruling allowing TV spots to run around content featuring the same brand ambassador or artist the Channel 5...
Mediareach has got Indian Premier League Cricket Sponsorship Deal for Southall Travel on ITV 4
Southall Travel, a market leading global travel operator sponsors one of the most exciting events in cricket with the return of the Indian Premier League season on ITV 4. The IPL is becoming the most compelling and spectacular sports tournament in the world with many...
The UK is now the multicultural capital of the world
The 2011 Census figures states that 13%, or 7.5 million of residents were born outside the U.K, but what not added was much more significant which is that at least 7% of ethnic people who were born in the UK were not counted which makes...
Mediareach is Launching Campaign for Rebtel, the World’s Second Largest Mobile VoIP Company
Mediareach Advertising was appointed by Swedish company Rebtel to manage its UK marketing account. The agency has created B2C marketing strategy with the campaign “Your Prepaid Sim Has Passed Away” which be launched mid November. Rebtel is offering free apps for all major smartphone platforms...
The New ONS Statistics Indicate Britain Has the Most Multicultural Population Than Ever
It is not a surprise any more that the multicultural population is growing fast. For many years Mediareach Advertising has been releasing analysis highlighted with data and facts to bring the attention of UK businesses to this important factor of changing demographics. According to the...
Celebrating Britain’s Multiculturalism Through Facebook Competition
Mediareach Advertising has held a Facebook photo competition to celebrate multiculturalism in the UK. The winner of the competition is Digpal Singh, who won a round trip to Barcelona with the photo "Who am I" that received the most likes and comments on Facebook. The competition...
Mediareach at Civil Service Live
Mediareach Advertising is exhibiting at Civil Service Live Show in Kensington Olympia from 3-5 July, 2012. It is the largest gathering of civil servants in the country bringing together people from government departments, agencies and industry under one roof to learn, share, innovate and build...
Britain’s Multicultural Competition
Mediareach announces a photo competition on Facebook devoted to the celebration of Multiculturalism in the UK. Photos must demonstrate cultural diversity through the people, symbols, food, art, etc. We leave it open to your creativity! The best five photos with most likes will receive recognition by...
Mediareach CEO Speaks at global forums in Europe
Mediareach Advertising CEO, Saad Saraf spoke at 2 global conventions recently. The first forum in Brussels in March 2012 addressed the European Food convention on Multicultural marketing and the challenges facing the European food industries and the opportunities ahead. The second forum Saad addressed the Global...
TalkTalk Appoints Mediareach Advertising to Lead its Global Minutes Boost Campaign
TalkTalk has appointed multicultural marketing agency Mediareach to drive its Global Boost Marketing Campaign mainly targeting South Asian communities in the UK. Mediareach is the UK leading multicultural agency with a long-standing expertise in reaching out multicultural and ethnic population in the UK, charged with managing...
The Queen joins Jubilee celebrations at Imperial Wharf
The Queen, heads of states, Cabinet ministers and VIP's were in attendance at Imperial Wharf to join the celebrations of the Queen's Diamond Jubilee. Thousands of people attended the star-studded event and boarded yachts and boats at Chelsea. This event was absolutely fabulous and all those...
Saad Saraf Speaks at global forums in Europe
Mediareach Advertising CEO, Saad Saraf spoke at 2 global conventions recently. The first forum in Brussels in March 2012 addressed the European Food convention on Multicultural marketing and the challenges facing the European food industries and the opportunities ahead. The second forum Saad addressed the Global...
Ethnic Minorities Surpass Whites In U.S. Births For First Time
For the first time, racial and ethnic minorities make up more than half the children born in the U.S capping decades of heady immigration growth that is now slowing. The US minority population continues to rise, following a higher-than-expected Hispanic count in the 2010 census....
Mediareach Among 100 Creative Businesses Taking Part In Creative Pioneers Challenge
Mediareach Advertising is proud to be associated with 100 creative businesses in creative and digital media including advertising and marketing communications, film production, gaming, social media and television who have signed up to participate in the Creative Pioneers Challenge....
Mediareach has launched a new campaign for Elephant Atta flour brand on the celebrations of its golden jubilee inspired by the love and dedication of all the mothers
Elephant Atta flour, the number one Chapatti flour brand in the UK has launched a new campaign aimed at mothers and women to tribute their dedication to their families and to the brand. Since women, especially mothers are core Elephant Atta flour consumers, the new...
Mediareach Launches Internship Program
Mediareach Advertising Agency has welcomed two interns on their new annual internship program. Steve Dunn and Zahra Hasan joined Mediareach on Monday 5th March. Digital intern Steve Dunn, from Southampton, has been set tasks such as updating and developing the agency website (mediareach.co.uk) as well as...
London Fashion industry Insights
Fashion week – the designers, glam, creativeness flowing all over, fabrics, goodies and pure fashion, a females heaven! Something that we experienced a few weeks ago – clutched on to Dolce & Gabanna, Roberto Cavalli, Finsk and many more, as well as indulging in the...
Chinese New Year Celebration in London
Chinese New year at Trafalgar Square and China Town this Saturday 28th January was a huge success this year and attracted more than 35,000 Chinese people in London. Trafalgar Square had Chinese stalls selling Chinese good luck charms, dragons, cookies and sauces. One of the stalls...
Maslenitsa festival in Trafalgar Square
The Maslenitsa festival London in Trafalgar Square is taking place on Sunday 26th February 2012. This national event will attract a footfall in excess of 20,000 people from 8 Soviet Union regions. The purpose of the event is to say goodbye to winter with Vodka and...
Mediareach CEO addresses the Money transfer and financial services industry leaders
Mediareach Advertising CEO’s Saad Saraf addressed the Money Transfer and financial services summit in London Hilton hotel on the challenges and opportunities social media is presenting. Saad urged brands and the financial sector to keep abreast of the rapid changes and innovation the digital industry is...
