Brands and agencies need to move forward towards true equity; not only in external marketing messages, but also in internal organisational structure and work culture. After all, the most effective way to promote diversity and inclusion is to be its personification....
Multicultural representation at the board level is not a matter of optics; it’s what allows UK companies to remain competitive around the world. As Sir John Parker, Chairman of the Parker Review Committee explains, it increases “alignment of the Board with its customer base at...
Trigger warning: Some references may cause distress 2019 will see advertisers thriving even more in the social media arena, with campaigns becoming agile, quick witted and far-reaching. However, with success and power comes responsibility. In this case the more access advertisers have to customers the more...
